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Category: Business

An Epic Lesson on Getting New Business From Client...

Dear Website Designer, Do you place your website agency’s URL in your client’s website footer? Let me tell you a pleasant backlink...

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Spammers Are Targeting Your Contact Form – Here’s ...

If you are a service provider and owner of a service-based website, you will agree with me that if you want to book appointments w...

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5 Mistakes to Avoid When Designing Your Business W...

  As a business, your website is often the first interaction potential customers have with your business. A well-designed website ...

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'The Fall Guy' posts weak $28.5 million opening, p...

The modest start for “The Fall Guy” hints at larger concerns for the film industry.

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Shareholders of Presco to get N26.3 billion divide...

Shareholders of Presco Plc will receive a total dividend of N26.300 billion for the financial year ended December 2023, representi...

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JUST IN: Ikeja Electric Reduces Tariff For Band A ...

Ikeja Electric Distribution Company (IE) has announced the reduction of its electricity tariff for customers under Band A from N22...

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Former Trump campaign manager who used Cambridge A...

Brad Parscale, the digital campaign operative who helped engineer Trump’s 2016 presidential victory, vows that his new, AI-powered...

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Starbucks ex-CEO Howard Schultz says chain needs a...

Shares plummeted after sales dropped this month for the first time since the early days of Covid in 2020.

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Pension fund assets drop to N19.69 trillion in Mar...

The total pension fund net asset value dropped to N19.669 trillion in March compared to N19.759 trillion reported a month earlier....

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Cyberattacks: Ransomware payments globally surge b...

According to the “State of Ransomware 2024”, organizations that paid the ransom reported an average payment of $2 million, up from...

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Fidelity Bank’s Q1 120% profit surge to boost reca...

Fidelity Bank released its unaudited financial results for Q1 2024, showing pre-tax profit rose 120.14% to N39.497 billion. The po...

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Breaking: Ikeja Electric slashes Tariff for Band A...

Ikeja Electric Distribution Company (IE) has announced the reduction of its electricity tariff for customers under Band A from N22...

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Paramount Global in talks with Sony, Apollo over a...

Paramount Global starts talk with Sony, Apollo over acquisition. The post Paramount Global in talks with Sony, Apollo over acquisi...

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‘Financial sector records spike in malware attacks...

Cybervergent has revealed that there was a spike in attacks using the Remote Control and Surveillance Access Trojan (Remcos RAT) r...

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Strategic partnerships key for telecoms operators ...

Aminu Maida, executive vice chairman of the Nigerian Communications Commission (NCC), has emphasised that telecom operators must c...

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Is Nigeria’s sugar backward integration policy wor...

Within 10 years of introducing the Nigeria Sugar Master Plan (NSMP), local production of the sweetener has grown steadily and read...

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Tantita receives Daily Independent Security Compan...

Tantita Security Services Limited was honoured with the prestigious Daily Independent Security Company Award for 2023.  read more ...

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NITDA, SMEDAN partner to build database for SME in...

The National Information and Technology Development (NITDA) and the Small and Medium Enterprises Development Agency (SMEDA) have s...

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Bank Backed By Nigerian Gambling Magnate Kessingto...

Wema Bank, a leading financial services provider partly owned by Nigerian gambling magnate Kessington Adebutu, is seeking approval...

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Judgment: Court Voids Police Law Prohibiting Unmar...

The court of appeal in Lagos has voided the regulations 126 and 127 of the Nigeria Police Act which allow the dismissal of unmarri...

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Black Market Dollar To Naira Exchange Rate Today 6...

What is the Dollar to Naira Exchange rate at the black market, also known as the parallel market (Aboki fx)? See the black market ...

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From Boardroom Titan to Party Animal: The Unlikely...

– How She Fought Her Way Through Cancer Scare, Heartbreak to Become A King’s Wife – Lessons to Learn from The Sacked Bank Chief Wh...

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EXPOSED! Tinubu’s Son Sayi On Board Of Company Han...

Former Vice President of Nigeria, Atiku Abubakar, has described the presence of Seyi, the son of President Bola Tinubu, on the boa...

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Show Mom You Love Her with Two Dozen Roses for $25

Rose Farmers is offering a limited-time deal on delivered roses for Mother's Day.

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Get 500GB of Lifetime Cloud Storage for a One-Time...

Boost your bottom line by getting an enormous amount of cloud storage for life without recurring fees.

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Feed Your Company Spirit with This $200 Restaurant...

Use it at thousands of restaurants around the U.S.

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Why Airbus won't expand its lead on Boeing even as...

Airbus already is making planes as fast as it can and has a backlog of more than 8,600 orders to fill.

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Warren Buffett saw an AI deepfake video of him tha...

“As someone who doesn't understand a damn thing about it, it has enormous potential for good and enormous potential for harm and I...

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Nearly all stablecoin transactions are from bots a...

Out of about $2.2 trillion in total transactions in April, just $149 billion originated from “organic payments activity,” accordin...

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Qantas will pay $66m penalty and compensate passen...

The deal settles a fiery legal dispute between Qantas and the Australian Competition and Consumer Commission that last year trigge...

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Hush money, gag order and catch and kill: A dictio...

Donald Trump’s New York criminal trial is full of terms you don’t typically hear in a courtroom.

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4 Basic Steps On How To Add Age Verification on Sh...

In today’s online marketplace, many businesses deal with age-restricted products such as alcohol, tobacco, or adult content. To co...

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TETFund to defund non-performing centres of excell...

Tahir Mamman, the Minister of Education, has said the Tertiary Education Trust Fund (TETFund) will defund any non-performing Centr...

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N80.2bn Yahaya Bello’s Trial: Dele Momodu Blasts E...

Veteran journalist, Dele Momodu has accused the Economic and Financial Crimes Commission, EFCC, of “misfiring” in the ongoing case...

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The problem with B2B marketing: Misaligned measure...

Dive into the systemic issues hindering creativity in B2B marketing and how to strategically leverage advertising for long-term b...

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IAB NewFronts rings in the age of digital video do...

This week, top publishers and adtech companies provided a glimpse of the future of advertising and viewing experiences for connec...

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Data literacy: The key to correcting the C-suite t...

Overcome the absence of trust in marketing. Develop a data-driven process for campaign planning aligned to cross-departmental met...

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HubSpot’s April 2024 updates: More AI tools, refin...

The latest updates will help you transform business operations with AI-assisted workflows and big service updates. The post HubSp...

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Kentucky Derby Horse or Ad Agency: Volume VII

Is Fierceness a creative agency in Sparta, New Jersey or a horse running in this year's Kentucky Derby? It's this year's favorite ...

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The Kentucky Derby Rode Style and Social Media to ...

For an event that is 150 years old, the Kentucky Derby has made a lot of young fans in recent years. Beyond the Derby's layers of ...

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Meta Brings AI to Reels, Matches Creators With Bra...

Meta believes short-form videos are the future. At its NewFronts presentation Thursday, the tech giant revealed a slew of artifici...

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From Viral Videos to Your Dinner Table: QCP’s Culi...

Food is often described as a universal language that brings people together. In recent years, various content creators such as QCP...

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Tango Returns to Humorous Roots With an Awkward Pr...

Britvic's soft-drink brand Tango produced some of the most celebrated and comical British ads of the 1990s. To reach a new generat...

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Social-media sensation 'Shug' the zebra is recaptu...

Local residents and animal control officers corralled "Shug" in the community of Riverbend, about 30 miles east of Seattle.

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Are cold plunges and saunas safe for kids? What pa...

More adults have been incorporating saunas and cold plunges into their wellness routines, and increasingly, their kids are, too.

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The NCAA and top college conferences could pay $3 ...

Schools in the Big Ten, Big 12, Atlantic Coast Conference and Southeastern Conference could be on the hook for about $30 million p...

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This GenZ entrepreneur started mowing lawns aged 1...

Chase Gallagher was just 12 years old when he started mowing his neighbor's lawn for $35. The Gen Zer kept at it instead of going ...

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Gas stove pollution harms poor and minority Americ...

The researchers estimated that gas and propane stoves contribute to as many as 19,000 adult deaths annually in the US, as well as ...

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5 Basic Steps On How To Add Shipping Origin On Sho...

If you are an e-commerce entrepreneur using shopify for your dropshipping business, understanding how to add shipping origin on Sh...

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Dropshipping Vs Mini Importation Business Which is...

‌Have you been longing to get a clear and detailed comparison of Dropshipping and Mini Importation? You might be led to ask questi...

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Dana White visits Trump Store, surprises owner wit...

Keyan Wilson details her experience being introduced to former President Trump as viral moment is caught on TikTok.

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AfDB eyes 200,000 jobs from Anambra special agro p...

Dr. Chuma Ezedinma, an Agricultural Economist with the African Development Bank (AFDB), projects that the Special Agro-Industrial ...

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FG pegs electricity supply to international custom...

The federal government has mandated system operators in the Nigerian power industry to supply not more than 6% of total available ...

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Microsoft rolls out passkeys as password attacks h...

Users of Microsoft services can now create a passkey on their devices and use their face, fingerprint, PIN, or security key to ide...

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10 African countries with worst passports in 2024

The Henley Passport Index, a global ranking system established in 2006 and revamped in 2018, annually evaluates and ranks 199 pass...

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President Tinubu must keep his campaign promise on...

Nigerian young resident population now feels more mistrust and bewilderment because of the FG's recent attack against Nigeria's cr...

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American abstract artist, Frank Stella dies at 87

Frank Stella, American abstract artist, died Saturday at 87 in Manhattan. Cause of death was lymphoma according to wife Harriet re...

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Dele Momodu knocks EFCC over hasty prosecution of ...

Dele Momodu, a chieftain of the Peoples Democratic Party, has criticised the Economic and Financial Crimes Commission (EFCC) for i...

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Real Madrid win record 36th La Liga title

Real Madrid won their record-extending 36th La Liga title on Saturday following Girona’s stunning 4-2 victory over local rivals Ba...

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FCMB Group sustains growth momentum, profit rises ...

FCMB Group Plc announced impressive first-quarter 2024 financial results, with profit before tax rising 192.6% Year-on-Year to N31...

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FAAN, NSA move to cut down on multiple security ch...

The Federal Airports Authority of Nigeria (FAAN) and the office of the National Security Adviser (NSA) have concluded plans to rea...

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How I Started My Business in ‘Prison’

I was in prison! I was going crazy! I hated my life! I need freedom! I was stuck studying Civil Engineering in College bombarded w...

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Why Your Sales May Have Dropped Recently in Nigeri...

Recently, I’ve had countless complaints from different people whose sales have dropped drastically. The frequency of the inquiries...

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Oba Elegushi Serenades Second Wife On Fifth Weddin...

Oba Saheed Elegushi, the 21st Elegushi of the Ikate-Elegushi Kingdom, has displayed his romantic side by celebrating his second wi...

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Who Has Bewitched Our Beloved America? By Femi Fan...

I really do wonder whether those great patriots that fought a long and bloody war against British colonial rule and founded the Un...

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Black Market Dollar To Naira Exchange Rate Today 5...

What is the Dollar to Naira Exchange rate at the black market, also known as the parallel market (Aboki fx)? See the black market ...

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Glad Tidings: Again, Ademola Adeleke Wins Governor...

Sequel to his nomination and conferment of the Governor of the Year honours by The Boss Newspaper, the Osun State Governor, Ademol...

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Saraki Pays Tribute To Yar’Adua 14 Years After

Today is exactly 14 years since the death of former President Umaru Musa Yar’Adua. Former senate president Bukola Saraki described...

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Clinton Sparks Podcast: Founder of Chuck E. Cheese...

This podcast is a fun, entertaining and informative show that will teach you how to succeed and achieve your goals with practical ...

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Clinton Sparks Podcast: How T.I. Achieved Massive ...

This podcast is a fun, entertaining and informative show that will teach you how to succeed and achieve your goals with practical ...

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Exploring How Virtual Reality is Changing Startups

Virtual reality's immersive environment is where startup marketing is headed, and early adopters will be the ones who profit.

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Keep the Office Cool This Summer with $10 Off a Kl...

The Klima Smart Thermostat can turn your existing mini split, heat pump, or AC into a smart unit.

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Stay Focused and Accessible with These $40 Conduct...

These headphones sit on top of your ears, so you can take calls while staying tuned into your surroundings.

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Prof. Saibu to lead conversation on ADVAN Industry...

By Felicia Nwosu The Nigerian Marketing Development Team, an initiative of Advertisers’ Association of Nigeria (ADVAN), has disclo...

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Unleash Gen Zs’ talent to unlock innovation in cre...

By Seun Johnson As a restless and tech-savvy generation with the power to unlock creativity, the rate at which Generation Z otherw...

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Victoria Ajayi resumes as TVC’s MD/CEO

By Oluwaseyi Lawal Following the announcement of her appointment made on the 29th of  February, newly appointed group Managing Dir...

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Nigerian Breweries gets approval to raise 600bn ca...

By Oluwaseyi Lawal The shareholders of Nigerian Breweries Plc, in their recent 78th Annual General Meeting of the company held at ...

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Meta dominates top global social media advertising...

By Ibidunni Banjoko Social media has solidified its position as the leading media channel for advertising investment globally, wit...

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How Iron Mountain implements conversational AI to ...

The information storage services provider uses Conversica’s MAP integration to roll out two-way conversations across marketing, s...

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Using video in email to engage customers and close...

Video can be a simple way to make emails more engaging, convey information to customers and generate more conversions. The post U...

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Google launches new AI-powered features for Perfor...

The six new features include ways to acquire high-value customers, manage budgeting and re-connect with former customers. The pos...

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Qualtrics launches new Strategy & Research Suite f...

Experience management platform Qualtrics has rolled out new tools and features, many powered by AI. The post Qualtrics launches n...

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What is B2C marketing? Definitions and strategies

Here's what you need to know about B2C marketing, key B2C strategies, challenges facing B2C marketers and trends for 2023 and bey...

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3 Big Takeaways From 20 Companies Shaping the Futu...

According to the IAB, digital video will pass linear in ad spend in 2024. And with this new age of TV comes new strategies for rea...

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Spotify Is Ready to Compete for Video Advertising

Audio platform Spotify made its first appearance at NewFronts week on Wednesday evening, part of a larger bid from the streaming p...

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Inside Pinterest’s Mission to Take Over the Desert...

When it comes to planning outfits for music festivals or themed events, many of us seek inspiration from Pinterest. This year, the...

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Will Retailers Sacrifice Customer Loyalty to Solve...

In 2023, $247 billion--17.6% of U.S. online sales revenue--was lost to returns, versus the 14.5% return loss for items bought in s...

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Summer Party Fail? High Noon ‘Lifestyle Guards’ Ra...

The tanned and shredded "lifestyle guards" in High Noon's new ads will reinflate your float, restock your cooler and retrieve your...

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Do men really sleep better than women? Experts exp...

The long-standing lack of inclusion of women in biomedical and behavioral research has been a hindrance to sleep study.

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Amazon CEO Andy Jassy broke labor law with anti-un...

Amazon said it strongly disagrees with the ruling and plans to appeal.

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Novo Nordisk expects 27% sales surge this year but...

The market for obesity treatments may soar above $80 billion by 2030 according to analysts.

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Swedish companies are going bankrupt at a 'remarka...

Last month 942 companies went bankrupt, marking the highest April total since 1994.  

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‘Time is running out’ to build more electric truck...

Daimler Truck, Volkswagen’s Traton, and Volvo are planning to spend $534 million to install at least 1,700 chargers in Europe.

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Revenue: IMF says SSA’s critical mineral reserves ...

The International Monetary Fund (IMF) says the critical mineral deposits in sub-Saharan Africa (SSA) can boost the region's Gross ...

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Foreign exchange swaps fuelling decline in Nigeria...

A member of the Monetary Policy Committee (MPC) of the Central Bank of Nigeria (CBN), Bamidele A.G. Amoo, has said that the declin...

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FG plans national road network program linking 6 g...

Umahi disclose plans to connect the 6 -Geo- political zones of the country with an enduring network of roads. read more FG plans n...

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Domino's Pizza Is Paying Customers Back When They ...

The chain rolled out its new "You Tip, We Tip" initiative on Monday.

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These $1 Bills Could Be Worth $150,000 — Here's Ho...

There are an estimated six million of these erroneous bills in circulation.

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Launching a New Product? You'll Struggle If You Do...

Here are four important positioning lessons from the "world's cheapest car."

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6 Guiding Principles Behind Every Successful Compa...

Certain common characteristics that I identified after analyzing the top companies currently active in the market can aid in achie...

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