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Category: Business

Aya promotes women’s football with sponsorship of ...

In a bid to promote grassroots women’s football in Nigeria, Aya has announced its title sponsorship of the Aya Women’s read more A...

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Gen Z men pushing boundaries, and challenging trad...

Broad group of young visionaries is making a lasting impact on Nigeria through their activism, entrepreneurship, and artistic and ...

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‘US needs Nigeria more than Nigeria needs US’

Titus Olowokere is the president of the US-Africa Trade Council, a non-profit organisation devoted to the promotion of trade, tour...

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US-Africa Trade CEO urges Nigerians to invest in U...

Titus Olowokere, president of the US-Africa Trade Council, has advised Nigerians looking for investment opportunities in the Unite...

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Tinubu’s outsized COP28 delegation to costs N880m ...

Bola Ahmed Tinubu, President of the Federal Republic of Nigeria who is participating in the Climate Change Conference (COP28) arri...

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Writing Sales Copy That Sells – What you should kn...

Sales copy – a word created by “copy writers” – is basically the process of creating a piece of writing that will influence prospe...

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Business Thrives When Everyone SELLS

If you are in business, it is because you believe your products or services are worth having. You know your potential customer bas...

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How Do I Get Started with Little or No Money?

Many people believe they need a lot of money to start a business, and because they cannot find the money, they give up on their bu...

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Bath & Body Works Goes Beyond the Mall With First ...

Bath & Body Works is celebrating the holiday with a new campaign that touts its medley of fragrances and a really big candle in Ne...

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Snickers Spots Joel McHale’s Tastebuds in Wacky Wo...

As a comedian, actor and show host, Joel McHale's mouth already gets quite the workout. But in the latest ad for Snickers' Hi Prot...

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Publishers Disguising Gen AI Content Risk Commerci...

As Sports Illustrated is finding, the repercussions of disguising generative artificial intelligence content can range from acute,...

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The Creatorverse Exchange Resource Hub

Meta and Adweek have partnered to create The Creatorverse Exchange, a community-driven program designed to bring together leading ...

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X to Double Down on SMBs Following Musk’s Advertis...

Social media platform X, formerly Twitter, will target more small and midsize businesses (SMBs) to win advertising following owner...

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Direct Link Monetization: $2000 From Scratch

The stories of our partners are always not only inspiring, but also personal. This is what makes them alive and unique: the…

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[Live Expert Talk] Experts Forecast Affiliate Mark...

What can be better than being the first to learn affiliate marketing trends for 2024 and win a prize? Absolutely nothing except…

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Vote For Adsterra

Dear friends! Adsterra is not only about unlimited opportunities for work and development, but also about the warmest relationship...

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Wormhole raises $225 million at a $2.5 billion val...

Saeed Badreg, CEO of Wormhole Labs, said that raise was in exchange for future Wormhole tokens.

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Spotify Wrapped 2023 just dropped—these are the ar...

The annual lookback on Spotify users’ favorite songs, artists, and podcasts is here.

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Tesla’s biggest rival mourns death of early backer...

The Berkshire Hathaway vice chairman bet big on the Chinese EV company all the way back in 2008.

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The red-hot economy is growing even faster than we...

The revised figure throws doubts on Wall Street's hopes that the Federal Reserve will cut interest rates soon.

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XPRIZE launches $101 million competition for innov...

Founder Peter Diamandis calls for researchers, technologists, physicians, and AI experts to participate.

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Why Is Shopify Order Confirmation Email Not Sendin...

If you are using Shopify for your dropshipping business, then you should be familiar with their email confirmation system. The sys...

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Google Search Ads End Up on Pornographic and Sanct...

When Apple, Goldman Sachs and other large brands bought Google search ads over the last year, these ads not only appeared across s...

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Brave Commerce Podcast: Future-Proofing the CPG In...

On this episode of Brave Commerce, Mizkan America's president and COO Diego Palmieri and head of connected commerce Neha Mallik jo...

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Allyship With HBCUs Is More Than a Marketing Campa...

Since the inception of Historically Black Colleges and Universities (HBCUs) in the 1800s, HBCUs have been a driving force in devel...

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Industry Jargon Is the Silent Killer of B2B Market...

In the realm of B2B marketing, a subtle but pervasive problem looms--ironically, one of the industry's own creation. Clarity and m...

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Cyber Week Generates Record $37B in Online Spend

Online spending for Cyber Week (the sales period of five days from Thanksgiving through to the following Monday) is expected to to...

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Naira Devaluation: MTN Nigeria’s Profits and Outlo...

The significant foreign exchange losses incurred by MTN Nigeria, attributed to the devaluation of the naira, have exerted an adver...

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NCC boss calls on Nokia to increase investment in ...

Dr. Aminu Maida has urged Nokia Networks to increase its investments in Research and Development (R&D) to contribute to the expans...

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NERC: Halting estimated billing in Nigeria is poss...

According to NERC, many estimated billing customers are not aware that there is a regulation that requires them to inform their Di...

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Ogun Govt. disburses N112 billion as pensions, gra...

The Governor of Ogun State, Dapo Abiodun has disclosed that his administration has disbursed over N112 billion in pensions and gra...

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Profile: Sanmi Olukanmi, driving business innovati...

In the automotive industry, Sanmi Olukanmi emerges as an experienced founder with a rich history of contributing to the sector's g...

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Why metaphors can’t loom large in our thinking

We’ve got to fix our country as quickly as possible. Why is there political support for huge government spending and read more Why...

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Nigeria’s 2024 budget is hallucinatory

The Minister of Budget and Economic Planning, Atiku Bagudu, recently unveiled the government’s budgetary proposals for the 2024 fi...

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Heirs Insurance Group offers discount for purchase...

Heirs Insurance Rewards promises customers up to 50 percent of the cost of purchases or services at partner locations, just read m...

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Nigerian SMEs’ low tech adoption stalls logistics ...

For the logistics landscape in Nigeria to meet up with its Western counterparts, experts and stakeholders delved into the need rea...

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Catalysts of Nigeria’s worsening food crisis

Shortly after taking office in May, President Bola Ahmed Tinubu declared a “State of emergency” on food insecurity in the read mor...

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10 Branding Lessons for SMEs

While starting your business, your brand is one of the most important things you need to build. This is because as time goes on, y...

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Am I Meant To Be an Entrepreneur? Check Out with t...

In today’s world, there seems to be an ever-present yearning for entrepreneurship. “Be your own boss” and “Become an entrepreneur ...

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Starting A Poultry Business, What You Should Know

A whole lot of people have requested the know-how on going into poultry business and if you happened to be part of them, then you ...

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What You Do When You Lose Your Job!

You should dig a well long before you are thirsty. By Olodu Keonyedi   If you are not the owner of the place where you are current...

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Former Bloomberg Media CEO says working for billio...

Cohen’s baseball team has hired Bloomberg Media CEO M. Scott Havens as president of business operations, effective in January.

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Cyber Monday is tracking for over $12 billion in s...

According to Adobe Analytics, shoppers spent a record $9.8 billion online Friday — a 7.5% jump from last year.

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Blackstone billionaire Steve Schwarzman eyes Europ...

“The deal business is not totally in mothballs and these things start again,” the CEO said in a Bloomberg interview on the sidelin...

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New York's marijuana market is a mess and the stat...

The deal would lift a court order that has blocked the state from processing or issuing retail marijuana licenses since August, fo...

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As Musk visits Netanyahu in Israel, minister claim...

As Musk toured a kibbutz where some of the worst violence occurred, Israel’s Communications Minister Shlomo Karhi said the ministr...

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Powering prosperity: Unlocking Nigeria’s potential...

Nigeria will be the world’s 4th most populous country by 2050 being largest economy in Africa with 60% of its population under age...

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BREAKING: NCAA suspends all wet lease aircraft und...

Few hours after one of the aircraft of United Nigeria Airlines (UNA), diverted to Asaba International Airport on Sunday, rather th...

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Obaseki’s Deputy, Philip Shaibu declares interest ...

Philip Shaibu the deputy governor of Edo State, has announced his intention to run for the position of governor in the 2024 electi...

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Meet 5 oldest female billionaires worth $35B and m...

While a significant portion of female billionaires globally have inherited their wealth, it's essential to recognize their valuati...

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FG never banned the use of asphalt in road constru...

Mr Dave Umahi has clarified that the Federal Government never banned the use of asphalt in road construction. The post FG never ba...

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GROW AND ENGAGE NEW AUDIENCES WITH YOUR BUSINESS

Are you tired of pouring your hard-earned money into expensive advertising campaigns that don't yield the results you want?  ...

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What manner of Electoral Reform? Nigerians wonder ...

There was a sigh of relief in February, 2022 when former President Muhammadu Buhari signed the Electoral Act, 2022 into read more ...

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‘That’s not a Black Friday deal’: Pinched shoppers...

Consumers aren’t spending at the same pace they did during the past couple of years, when the holidays were marked by post-pandemi...

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A former FIRE fanatic who planned to retire at 35 ...

The FIRE movement's flame dwindled for Gwen Merz after watching her friends spend money. Now, she's partaking in 'coast FIRE' inst...

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'To buy or not to buy, that is the question': BofA...

Homebuyers have been suffering the slings and arrows of outrageous fortune of late.

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Binance founder Changpeng Zhao urges judge to let ...

The crypto billionaire wants to await his sentencing while spending time with family in the UAE—which has no extradition treaty wi...

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Elon Musk warns ‘something scared’ OpenAI chief sc...

The Tesla CEO wants to know what Ilya Sutskever saw that was "enough to want to fire" OpenAI CEO Sam Altman, now reinstated.

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This Small Business Saturday, Main Street needs yo...

Saturday, November 25 is known as 'Small Business Saturday." It's a critical day for merchants on 'Main Street' in the town where ...

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FG, NHP completed 160 low-cost housing units in Ja...

The Federal Government has announced that 160 low-cost housing units under the NHP, have been completed at Jaba in Fagge Local Gov...

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“Airlines enter SAF $45 billion forward purchase a...

IATA announced that global SAF forward purchase agreements valued at $45 billion have been established by airlines. The post “Airl...

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Aliko Dangote confirms refinery startup in Decembe...

Chairman of Dangote Group, Aliko Dangote confirmed his refinery startup in December 2023, saying that 350,000 barrels per day is t...

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CBN will discontinue quasi-fiscal interventions in...

The CBN will no longer intervene in the Nigerian economy through quasi-fiscal activities but focus on its core monetary policy man...

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Central Bank of Nigeria is committed to achieving ...

The Central Bank of Nigeria (CBN) has reaffirmed its commitment to achieving monetary and price stability in the Nigerian economy....

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Alleged $200m bribe: AGF to review Shasore’s case...

The Economic and Financial Crimes Commission (EFCC) says the office of attorney-general of the federation has requested the review...

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Alexander-Arnold salvages point for Liverpool as H...

Trent Alexander Arnold’s fine low strike earned Liverpool a point at the Etihad Stadium as the Reds drew 1-1 with read more Alexan...

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The ₦100 story: A journey through time and value

Remember in 1999, when the ₦100 note was introduced and having it in your hands made you the big guy? read more The ₦100 story: A ...

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Newcastle 4-1 Chelsea: Pochettino laments defeat t...

Chelsea manager Mauricio Pochettino has lamented Blues embarrassing 4-1 defeat at Newcastle, labelling it as their ‘worst game of ...

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BusinessDay 26 Nov 2023

read more BusinessDay 26 Nov 2023

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Consumer Protection – The Nigerian Case Study (1)...

Without the consumer, a business would be dead on arrival! Without a consumer, a business can not exist! It is a common saying tha...

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How To Start Makeup Artist Business In Nigeria

Do you know that a good number of Makeup artists in Nigeria are making a whole lot of money, some in hundreds of thousands and som...

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3 Skills That Will Make More Sales & Money For You...

At the end of the day, you will discover that the purpose or goal of any small business is to make sales. As a matter of fact, the...

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How To Attract More Customers For Your Business In...

See, here is the BRUTAL truth.   If you don’t know how to market your service, your product. yourself, you won’t LAST much in ANY ...

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Motherhood penalty laid bare: From co-workers comp...

Women around the world told Fortune that they were asked to hide their baby bump from investors, pressured back to the office soon...

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Nvidia sued after senior employee accidentally sho...

French tech firm Valeo accused Nvidia of using stolen information as a "blueprint for future corporate espionage."

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Barclays Bank is reportedly axing up to 2,000 jobs...

The British bank's CEO C.S. Venkatakrishnan is under pressure to lift Barclays's shares up after a stormy few years.

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Elon Musk brands Sweden’s unions ‘insane’ after st...

Elon Musk can ill-afford sales in a key market to dry up.

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Wealthy six-figure earners who kept the economy ch...

"Thrifty behavior has been climbing up the income ladder," reads a note from Morgan Stanley.

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How Do I Use Metadata in Shopify? 3 Easy Steps

Wondering what metadata is and how you can use it in your Shopify store, you might be faced with the big question “How do I use me...

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Quora Monetization Strategy: $18K Total Earnings W...

Bloggers and publishers can monetize Quora content leaving expert advice and answering questions. You know that. But what if you c...

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China Welcomes Adsterra Team At GTC 2023

China is a country with an ancient culture and history that delights with its acumen in terms of technology and new achievements.…...

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Lead Generation vs Affiliate Marketing — Finding t...

Lead generation and affiliate marketing are vital activities for every company. They are related but not interchangeable.  Lead ge...

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Interstitial Ads by Adsterra: Grab All Target View...

The Interstitial ad format is now available for all advertisers owning Adsterra self-serve accounts. This nearest Popunder rival h...

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See You At Affiliate World Asia 2023 In Thailand

The year is coming to an end, but Adsterra Team’s activity at conferences around the world goes on and on. Our next…

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Umahi unveils 6 new policies on road infrastructur...

As part of the Federal Government's efforts to ensure quality delivery of construction works, the Minister of Works, Dave Umahi ha...

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Kenya to privatize 35 state-owned companies – says...

The Kenyan president, William Ruto, has announced that his administration is poised to privatize 35 state-owned companies which he...

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Africa’s 1st billionaire, Patrice Motsepe donates ...

Dr Patrice Motsepe donated R20 million to Faculty of Engr at University of Witwatersrand, to address critical challenges facing So...

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iPhone 15 officially launched in Nigeria

iConnect, Slot, Glo World, SPAR and some other reputable gadget stores powered by Redington, now offer iPhone 15 and iPhone 15 Plu...

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“Gas discoveries in Nigeria disappointing over the...

PwC has described gas discoveries in Nigeria as disappointing over the last decade despite the country being a major gas consumer ...

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UK-Nigeria Tech Hub unveils social impact accelera...

The UK-Nigeria Tech Hub, an initiative by the UK government’s Department for Digital, Culture, Media, and Sports (DCMS) has partne...

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Goldman Sachs, JP Morgan, others express divergent...

Goldman Sachs, JP Morgan, BlackRock, UBS, and other reputable global investment banks have expressed divergent views about what to...

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The Essential Atiku

Leadership is not a pleasure but a deep and heavy responsibility – George Orwell From the get-go, he set his read more The Essenti...

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FrontEdge secures $10m to facilitate cross-border ...

FrontEdge, a Lagos-based digital trade-finance platform has raised $ 10 million to facilitate the growth of African cross-border t...

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2 dead after vehicle explodes at Rainbow Bridge bo...

Canadian Prime Minister Justin Trudeau said officials were “taking this extraordinarily seriously,” and the White House said Presi...

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These are the best CD rates in New Jersey today

We crunched the data to locate the best CD rates available in New Jersey today.

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Binance saw $800 million in outflows after news br...

The company saw $800 million of outflows in some of the largest cryptocurrencies over the past day.

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Don't want to cook? These restaurants will be open...

Homecooked meal isn’t on the menu? You’ve got lots of choices. .

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Larry Summers, who more and more thinks 'ChatGPT i...

The former Treasury secretary told Bloomberg months ago that "the people who write articles and their friends" are more at risk fr...

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Generative AI is the major turning point in skills...

The former IBM CEO coined the term “new collar jobs” a decade ago. Now she says skills-first is more apt—and it’s all the rage....

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Why I endorsed ‘controversial’ naira redesign poli...

…admits his govt may have been hijacked Former President Muhammadu Buhari has opened up on why he endorsed the controversial read ...

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