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Category: Business

Google announces shutdown of personalized Search f...

By Zion Rufus Google has announced the discontinuation of its innovative People Cards feature on Search, a tool that aimed to demo...

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Heinz introduces world’s first-ever ketchup insura...

By Oluwaseyi Lawal Heinz Arabia has unveiled an innovative solution for ketchup enthusiasts prone to accidents – the world’s first...

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IWD 2024: Brands, agencies celebrate this year’s t...

By Abimbola Mohammed International Women’s Day (IWD) is a day to shine a spotlight on women around the world and their immense con...

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How to assess your organization’s AI readiness wit...

Tips for defining your AI strategy, engaging stakeholders, optimizing processes, selecting platforms and measuring performance. Th...

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Number of women in marketing up, but salary and se...

Women hold 51% of jobs at UK SEO agencies, however men are more likely to hold senior positions. The post Number of women in marke...

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Political polarization reflected in voters’ shoppi...

As November elections approach, here’s where Democrats, Republicans and Independents are shopping and getting their news. The post...

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Building your generative AI marketing skillset: Tr...

Essential resources for navigating generative AI in marketing, from online courses to blogs and newsletters The post Building your...

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How Pabst Blue Ribbon Beer Will Revive Its Portlan...

Reviving a music festival that last rocked Portland, Ore., in 2017, Pabst Blue Ribbon beer jumps feet-first into the post-pandemic...

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Spotify Awards Its Global Media Account to a Dedic...

Spotify's media review has concluded today with the account awarding global media duties to Publicis Media. The agency has created...

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Oscars 2024 Preview: The Ad Moments to Watch

Roll out the red carpet because brands appear to be reconsidering the much-maligned TV awards show, often seen as old-fashioned an...

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Reformation’s Monica Lewinsky Campaign Reflects Po...

'Conscious consumerism,' the commitment to making purchasing decisions based on social, economic and environmental impact, is on t...

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Titan Casket and Maximum Effort Want to ‘Bury Dayl...

Daylight saving time starts this Sunday in the U.S., but Titan Casket and Ryan Reynolds' agency, Maximum Effort, would like to kil...

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Interstitial Ads: Example of How to Make Real Mone...

The big game has begun! Interstitials and iGaming are two exciting topics that we have combined into one thanks to the coolest…

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Sports Calendar for Affiliate Marketers: Advertisi...

A surge in clicks and conversions: that’s what marketers always seek. There’s an evergreen and proven way to drum up advertising c...

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Expert Talks: Affiliate Marketing Interviews Pack ...

Adsterra is pleased to present a new seasonal pack: three fresh affiliate marketing interviews to help you learn a lot of fine…

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12 Best iGaming Software Providers in 2024

iGaming software providers offer tools that make it easy to create your iGaming platform. They provide ready-made features that ca...

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What Is Ad Revenue? A Guide to Growing Online Earn...

Advertising revenue refers to the income you earn from placing ads on your website or driving social traffic to an ad campaign.…

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Fortune 500 list: The top 10 companies dominating ...

The Fortune 500 list celebrates its 70-year anniversary in June 2024. Here are the top 10 companies from our 2023 list.

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Eco-terrorists strike $1 billion blow against Tesl...

"Our water is more important than anybody’s electric vehicle."

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These women are Europe's prime Big Tech watchdogs ...

"Men were less attracted to data protection because it was a human rights field of law, and money was less of a consideration."

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TikTok floods Congress with complaints over a pote...

The campaign led to a flurry of calls to lawmakers. That’s the idea, lawmakers said.

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Sam Altman confirms return to OpenAI board as law ...

Somehow, the OpenAI board didn’t anticipate that firing the CEO would lead to tumult, a law firm review revealed.

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How To Dropship Adult Toys Like A Pro: Top 11 Supp...

The thing is, you might be thinking of starting up a dropshipping business store and dropship adult toys, but then you have so man...

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Canadian Federal Government Job With Visa Sponsors...

Have you ever dreamed of traveling to Canada before?Have you been longing for a life-changing, productive, and satisfying career o...

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Louisiana seafood suppliers struggling to get thei...

Louisiana crawfish suppliers struggle to get their hands on crawfish during what some call the busiest time of the year ahead of p...

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Successful entrepreneur ditches college degree for...

Floor Coverings International owner Krista Farney reveals how she became a successful entrepreneur through on the job learning and...

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Grow your T-shirt making business with these 7 ste...

Discover how to launch and thrive in the competitive T-shirt business by learning about niche research, quality materials, online ...

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I started my own business and that opportunity sho...

When I started my own business in South Carolina, I learned how hard it is to acquire capital. That chance at the American Dream s...

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President Tinubu says his administration has attra...

President Bola Tinubu has revealed that within the first nine months of his term, his administration has successfully drawn $30 bi...

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FG seeks AfDB funding for coastal and trans-Sahara...

The Federal Government, through the Minister of Works, David Umahi, has commenced negotiations with the African Development Bank (...

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CBN’s 22.75% interest rate hike sparks fears of in...

Some financial experts have expressed concerns regarding the hawkish monetary policy stance adopted by the Central Bank of Nigeria...

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Farmers in Northern Nigeria pay bandits up to N100...

A new report by SB Morgan Intelligence has revealed that farmers across Northern Nigeria pay as much as N100,000 to access their f...

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Nigeria may struggle to get macroeconomic stabilit...

Fitch Ratings Inc. has underscored the necessity for Nigeria to adopt more stringent monetary tightening measures to secure macroe...

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Tecom Concepts to empower businesses with skills t...

Tecom Concepts Limited, a provider of ICT solutions, has entered into a strategic partnership with PECB, an ISO certification and ...

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British monarch King Charles gets back to work aft...

King Charles has held an in-person pre-Budget audience with Chancellor Jeremy Hunt at Buckingham Palace. The meeting on Tuesday ma...

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Nigerians, others experience downtime on Facebook,...

Meta’s platforms, Facebook, Messenger, and Instagram, are partially down in Nigeria and other countries, shutting hundreds of thou...

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Meta platforms’ Facebook and Instagram hit by outa...

Hundreds of thousands of users across the globe were unable to access Facebook and Instagram on Tuesday, according to outage read ...

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Nigerian banks in Ghana working to resolve FX trad...

The two Nigerian banks in Ghana, which are facing foreign exchange (FX) trading suspension, said they are working with the read mo...

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EXPOSED! N30tr Was Printed, Shared Under Buhari – ...

Governor Caleb Mutfwang of Plateau State has blamed the current economic hardship being faced by Nigerians on the last administrat...

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Funke Reacts After Akeredolu’s Wife Called Her Sha...

Funke Akeredolu, a niece to late Governor Rotimi Akeredolu, recently reacted after Akeredolu’s widow, Betty, publicly criticized h...

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Obasanjo Sends Message To Tinubu’s Govt: Seek Advi...

Former President Olusegun Obasanjo has said that the administration of Tinubu might consider engaging with the government of Zimba...

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BREAKING! Binance Ends Services In Nigeria, Asks N...

Crypto trading platform, Binance, has advised Nigerians trading on its exchange to withdraw all their NGN assets as it discontinue...

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Clinton, Tinubu, Obasanjo, Macron, Adesina, Others...

Former U.S. President, Bill Clinton, President Bola Tinubu, ex-President Olusegun Obasanjo, France President, Emmanuel Macron, gov...

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Fubara releases funds to Wike-backed lawmakers, sa...

Sim Fubara, governor of Rivers State says he has released funds to the 27 breakaway members of the Rivers State read more Fubara r...

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Mo Salah’s Christmas message stirs social media ou...

The Christmas message by Mo Salah has generated lots of outbursts in social media as Muslim fans criticised the Egyptian read more...

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Startups struggle to raise funds amid economic sho...

This year, Nigerian tech startups have had to deal with a series of economic shocks, ranging from currency redesign to read more S...

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Mo Salah shares emotional Christmas message to fam...

Egyptian and Liverpool striker Mohamed Salah, Mo Salah, has taken to social media to share an emotional Christmas message to famil...

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Rivers agreement: Wike defends Tinubu, hits at Fub...

Nyesom Wike, the minister of FCT, has defended President Bola Ahmed Tinubu on his roles that gave birth to the read more Rivers ag...

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Rivers political crisis: Fubara commits to impleme...

Rivers State Governor, Siminalayi Fubara, has assured of his commitment to implementing the 8-point presidential peace agreement o...

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Tinubu’s economic policies in 2023 and its impacts...

The President Bola Tinubu-led administration without a doubt hit the ground running in rolling out economic policies after the Pre...

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Top 10 Best Performing Nigerian Stocks at Christma...

These stocks made the Nairametrics top ten table at Christmas for the most prestigious stocks on the NGX The post Top 10 Best Perf...

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Regency Assets Management Limited sells 2.65% stak...

Regency Assets Management Limited has sold its 2.65% stake worth N1.54 billion in Julius Berger Nigeria Plc.  The post Regency Ass...

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Christmas: 10 movies to watch this holiday

The festive season is in full gear, and what better way to immerse yourself in the holiday spirit than by indulging in some popcor...

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Why Small Business Owners Struggle to Make Sales

Struggling to make sales in your business happens cos you are not getting your marketing properly done! Stop throwing your money a...

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Before You Start Forex Trading, Read This

I know you are eager to start trading a live account. You have read about the 16 years old boy who turned a £150 to over £60,000 i...

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SME Digest is Google’s No 1 Business Blog in Niger...

No, this claim is not from us but right from google as you can see in the screenshot below. With over 28,000+ in SME database and ...

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7 Proven Business Sustainability Measures that you...

It may not be so obvious that while a large number of businesses are coming up, a substantial number are also dying off. Despite t...

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Save Hundreds of Dollars on This Microsoft Tech Tr...

Get on your way to becoming a Microsoft Certified Expert.

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7 Factors Entrepreneurs Must Consider Before Going...

Expanding a business globally is a bold and potentially rewarding move for entrepreneurs. However, venturing into international ma...

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Help Optimize Your Content for SEO with a Lifetime...

Regularly $900, this SEO AI tool is available for a great price through Christmas.

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Metrics Beyond Money — Here's What You Must Focus ...

Embarking on the entrepreneurial journey can be a race to success. But how can you view success in ways that transcend traditional...

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Don't Make These 5 Risky Franchise Ownership Mista...

Skip these first-timer errors to avoid a franchise fiasco.

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“2023 was only the tip of a massive Artificial Int...

By Zion Rufus  If you thought 2023 was the climax of the AI era, think again, and consider it the tip of a massive iceberg that’s ...

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Nigerian Catholic Bishops clarify Pope’s declarati...

By Oluwaseyi Lawal The Catholic Bishops Conference of Nigeria has reiterated that same-sex marriage remains contrary to the Church...

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Salvador predicts key trends that will shape marke...

By Abimbola Mohammed  Damola Salvador, Lead Strategist at Digisplash Marketing content-led, integrated marketing advertising agenc...

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Curtain drops on Dejumo Lewis, the brand builder

By Felicia Nwosu As espoused by William Shakespeare,” life is but a stage, the poor actor comes and struts his hour upon the stage...

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Exclusive: Sam Onyemelukwe forecasts positive outl...

By Zion Rufus  The Nigerian creative and entertainment industry is on the brink of a spectacular leap into 2024, and industry stak...

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3 points to consider before implementing a CDP

Brands will continue to invest in CDPs over the next few years. Here are some key points you should address before plunging in. Th...

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3 ways to retain marketing talent — and why it’s i...

A wider range of opportunities, a seat at the table and recognition that skill-sets exceed standard degrees. These are all things ...

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2023 in review: Our 10 top articles on email

As the year comes to a close we're looking back on all that's been learned. Here are 10 of the most popular posts about email mark...

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The 10 Most Watchable TV Shows of 2023

TV was weird this year. In 2022, television output increased to 599 scripted series--the most of all time, according to FX's annua...

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The 10 Most Significant Agency Account Changes in ...

For most marketers and advertisers, 2023 was a strangely challenging year. Advertising spend continued to decelerate, and even dec...

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Geico Brings Back the Caveman to Set the Record St...

Geico paved the way for insurance mascots nearly 30 years ago, and while the brand has gone through quite a few characters over th...

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‘This Is Transformative’: Why Google Could Pay Bil...

An agreement struck earlier this month between Google and the Canadian government on behalf of the news industry has added further...

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Merriam-Webster’s word of the year 2023 is ‘authen...

Authenticity has become a central moral framework in society–the subtle yet pervasive value that animates and adjudicates our medi...

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Here's how long you have to return that truly awfu...

The thought certainly counts, but sometimes a gift is just wrong.

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How to watch or stream the Christmas Day games of ...

Ho-ho-ho becomes hut-hut-hike.

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Former Gov. Charlie Baker leads NCAA into paying c...

At 6'6" and 67 years old, Baker is used to working across the aisle, as a Republican governor in the bluest of blue states.

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Fed-up retired fire marshal launches nonprofit to ...

Chris Richmond was a first-generation college grad thanks to his father's Pillsbury paycheck. Now he's behind Moving Pillsbury For...

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Lessons from 10 years of market returns

The concept of Mast years is not limited to botany but can also be seen in investing. Out of the 10 years seen on the chart, the f...

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FSDH merchant bank signs $20 million facility agre...

FSDH Merchant Bank is pleased to announce the signing of a $20 million Trade Finance Facility Agreement with the AfDB. The post FS...

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HL: Christmas Giveaways, Land Deals… DK Homes Come...

This holiday season, DK Homes, a growing name in the Nigerian real estate scene, is unwrapping a special gift for investors and re...

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Ransomware groups switching to remote encryption t...

The latest report from Cybersecurity company, Sophos, has revealed that some of the most prolific and active ransomware groups, in...

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SKLD Integrated Services Limited successfully repa...

SKLD Integrated Services Limited proudly announces the successful repayment of its Series II, III & IV Commercial Paper, totaling ...

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UnitedMasters ‘Live From Lagos’ concert thrills wi...

At the launch celebration of UnitedMasters, a global music distribution powerhouse, in Nigeria recently, the vibrant city of Lagos...

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Urban art, creativity on showcase at Lagos Street ...

The Nigeria creative landscape is set to welcome the new year with a spectacular art and creative offering. Tagged ‘Lagos read mor...

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Saro: The musical to see this festive season

Once again, the stage is set for the return of Saro the Musical and for the experience of the hilarious read more Saro: The musica...

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Benin City welcomes new entrant in its hotel marke...

The hospitality landscape of Benin City, the Edo State capital, has been boosted with a 50-room hotel. The New hotel, read more Be...

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Investors interest in flour mills earns Greek busi...

Despite challenging macroeconomic conditions in Nigeria, investors at the Nigerian Stock Exchange continue to defy all odds to up ...

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How To Master Your Business Finances

As an entrepreneur, you will always be confronted with issues related to money, money management and profitability. Here are a few...

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How to Setup Bulk SMS Business in Nigeria – Step b...

If you read this post to the end, I’m going to show you the step by step guide on how you can start earning on the average of N300...

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The Diary of A Cab Hailing Business Man – Ep 1

Emmanuel Udeagha is the CEO Pukena Cars & Drivers – a company that manages cars and drivers on popular cab hailing platforms in Ni...

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The Diary of A Cab Hailing Business Man – Ep 2

If you missed Episode 1, click Here to catch up with our journey on the Diary of a Cab Hailing Business – there is a lot to learn ...

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Top 10 Tips for Living with Very Little Money

Being on a very tight budget can make life challenging. But it can also provide an opportunity to be creative, resourceful, and re...

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2024 Software Outlook: Buying Potential for 3 Stoc...

The software industry, witnessing significant expansion, is driven by technological advancements, digital transformations across d...

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Secure Your Funding — How Small Business Owners Ca...

Even if your business is very small or you're new to the business world, you don't need to be intimidated when working with ventur...

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Family 'Distraught' and 'Frustrated' After Acciden...

TikToker Andi Coston says that her parents purchased the cards to save money.

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7 Ecommerce Customer Experience Strategies for Eff...

This guide explores the latest ecommerce customer experience strategies for effective branding in 2024.

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Barbie, others lead Christmas wish list in 2023

By Felicia Nwosu A recent report has recorded that Barbie, the fastest movie ever to pass the $1 billion mark from Warner Bros. is...

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Foreign, local companies to invest $13.5bn in Nige...

By Oluwaseyi Lawal  Foreign and local corporations are set to invest $13.5 billion into Nigeria’s oil and gas industry in the 2024...

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