We Are Adopting 50/50 Split Between DO Business and Meta Ads

Executive,

The 70/30 split is officially owned and legally used by doac, Invest., our parent organisation. I, Didi-Omah Augustine Chinazaekpere, does not seek that as an avenue for doacWeb to proceed with that 70/30 split between DO Business and Meta Ads (Facebook and Instagram); it will bleed our finances and force us out of business early or causes slow financial growth.

We are adopting 50/50 split this day (Monday, September 21, 2026) and it is acceptable by the board at doacWeb. Because doacWeb is offering broad audience and Meta Ads is offering targeted audience — and this two platforms are global having millions of users monthly. As we target the informal economy of Africa, we tend to keep the Premium Ads within the reach of both students, NYSC Corpers, roadside business owners, and for everyone — at the price of ₦52,500. 

That amount might be poor or small for a fast growing global platform to take for business advertisement. Because we are not playing with the big blogs out there that charges much. Linda Ifeoma Ikeji, my blogging mentor, once charges ₦50,000 for Sponsored Post. Executive, for doacWeb to cover a Sponsored Post price rate at Lindaikejisblog.com on its platform for the announced amount of ₦52,500 as Premium Ads — we have indeed measured and created to be for everyone.

Linda Ikeji's Blog (LIB) hasn't charged ₦50,000 for a sponsored post in many years.While she used to charge around ₦50,000 (to ₦100,000) per post over a decade ago when the blog was much younger, massive inflation, the drop in the value of the Naira, and her platform's scale have pushed rates much higher.

The base is ₦50,000; Value Added Tax (VAT) is ₦2,500; total cost ₦52,500 on doacWeb for Premium Ads. The Premium Ads is getting Premium! Take a step. Get your business seen on doacWeb, Facebook and Instagram — and get potential customers for ₦52,500. The Standard Ads is still at the price of ₦10,500. If you go for Standard Ads, don't get upset that you received little or zero customers.

The profitability of the ₦52,500 Premium Ads package on doacWeb depends entirely on your profit margins per product, but structurally, it is designed to be highly cost-effective for small business owners.

Standard Ads gets you audience, and no guarantee of instant responses from people. Premium Ads gets you audience, instant responses and potential customers. Because Standard Ads is standard. Premium Ads is premium. You can't go wrong with DO Business + Meta Ads (Facebook and Instagram) under the doacWeb Premium Ads. DO Business on doacWeb, Executive.

Shifting to a 50/50 split on the Premium Ads package changes the game, making doacWeb more self-sustaining and slightly reducing your immediate raw Facebook ad traffic but keeping the sales funnel more profitable for small business owners. As doacWeb page acts as the business landing page, that move people from Facebook to doacWeb to make purchases.

We are on the 50/50 percent split between DO Business and Meta Ads, dividing every Premium Ads payment equally and at fair rate between the two great companies, in target to grow small businesses in reaching more people and get potential customers. DO Business with doacWeb, choose doacWeb today! Executive, DO Business on doacWeb.

© Didi-Omah Augustine Chinazaekpere 

(Chief Executive Officer/Chief Product Officer, doacWeb)