Why marketing defines who wins and who disappears

When people discuss successful firms, they frequently refer to innovation, leadership, or pure hard work. However, behind every successful company in today’s competitive market is one power that is both unseen and indispensable: marketing. Marketing isn’t a department. It is the beating heart of business, the engine that converts ideas into relevance, products into experiences, […] The post Why marketing defines who wins and who disappears appeared first on Marketing Edge Magazine.

  Business   Sep 18, 2025   0   12  Add to Reading List
Why marketing defines who wins and who disappears

When people discuss successful firms, they frequently refer to innovation, leadership, or pure hard work. However, behind every successful company in today’s competitive market is one power that is both unseen and indispensable: marketing. Marketing isn’t a department. It is the beating heart of business, the engine that converts ideas into relevance, products into experiences, […]

The post Why marketing defines who wins and who disappears appeared first on Marketing Edge Magazine.

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