Publicis wins media duty for Unilever’s ice cream business

Publicis wins media duty for Unilever’s ice  business   Unilever has chosen Publicis Groupe to lead media duties for its ice cream division as the business transitions into an independent company. This decision signals a strategic shift away from WPP Media’s Mindshare, which previously managed Unilever’s global media account. Expanding Media Responsibilities Across Key Markets […] The post Publicis wins media duty for Unilever’s ice cream business appeared first on Marketing Edge Magazine.

  Business   Nov 11, 2025   0   6  Add to Reading List
Publicis wins media duty for Unilever’s ice cream business

Publicis wins media duty for Unilever’s ice  business   Unilever has chosen Publicis Groupe to lead media duties for its ice cream division as the business transitions into an independent company. This decision signals a strategic shift away from WPP Media’s Mindshare, which previously managed Unilever’s global media account. Expanding Media Responsibilities Across Key Markets […]

The post Publicis wins media duty for Unilever’s ice cream business appeared first on Marketing Edge Magazine.

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