Prime Big Deal Days: Everything We Know

Amazon has thrown us another curveball by announcing a second major sales event this year, right on time for the holiday season. Which means, if you missed out on the Prime Day deals back in mid-July, you'll soon have a second chance to save on major and minor purchases alike. That's right: on October 7th and 8th, Amazon will host its Big Deal Days extravaganza, with massive discounts across all its major product categories, from fun trinkets and knickknacks to big-ticket items like televisions and appliances. You can get a jump on your holiday shopping, finding presents for your loved ones, or finally buy that computer or 4K TV you've been eyeing. And if you're really savvy, you'll make sure to check out those daily and weekly essentials, from batteries to garbage bags, and those mundane household items like toasters and microwaves, as these, too, will likely be more affordable during these two upcoming October days than at any other time in the year. Here's everything we think you need to know about this massive savings opportunity. When Is the Prime Big Deal Days Event Happening? The second Prime sales event of 2025 begins Tuesday, October 7 at midnight PST/3 a.m. EST, and continues through to the end of Wednesday, October 8, placing it just under seven weeks ahead of the upcoming Black Friday sales and nearly two months before Christmas, giving you all the time in the world to stock up on vital gifts for friends and family at a steep discount.  The Pre-Sale Discount To advertise the Big Deal Days sale and get shoppers excited for the discounts to come, Amazon is already discounting some items, including select Echo and Ring smart home devices. Echo Show 5 (newest model) One of the easiest and most affordable smart home upgrades involves sticking a smart device in your living room or kitchen, something that can act as a digital hub to organize and manage your family's life and coordinate your busy schedules. The Show 5 with built-in Alexa support is supremely capable, allowing you to check baby/pet cameras, stream your favorite shows and music, track your online orders and even make video calls to distant relatives. $89.99 $54.99 at Amazon.com Ring Battery Doorbell Before you spend thousands of dollars on a new home security setup, cover your basics with the Ring video doorbell. This particular, battery-powered version makes installation a total breeze, without any complicated wiring work needed, and instantly gives you both motion detection alerts and a two-way talk feature, so you can tell a visitor to enter or give instructions for a package delivery, even when you're not home. $99.99 $49.99 at Amazon.com What Do I Have to Do to Score the Best Deals? Alright, you know the where and you know the when — all that's left is the how. As with the regular Prime Day sales event, you will need an Amazon Prime membership to be eligible for these savings, but if you don't already have one, never fear: you can simply sign up for a free trial and then cancel your membership after the fact, before the first payment is even due. Aside from that, you're probably going to feel a bit overwhelmed. After all, there will be thousands and thousands of deals, with new ones added every minute, and finding what you want or might want can be like looking for a needle in a digital haystack. Never fear, though, because we at AskMen will be covering the event, bringing you the best deals across some of the most important categories, from tech and fashion to grooming and couples gifts. Follow our coverage closely and you can knock off most of your holiday shopping in advance, and maybe even grab all the Halloween decorations and costumes you need to celebrate October 31st with the whole family. You Might Also Dig: Best Tech DealsBest Fashion DealsBest Grooming Deals