First-party data, paid search need strategic rethink, not just better tools, experts say

Every click, scroll, and search query reveals not only data but also a customer’s intent, needs, and trust level. But are brands paying enough attention? That is the argument presented by digital experts, Uchenna Innocent, Founder and Managing Partner at Radoss, and Bukayo Ewuoso, Head of Business, AdTech at Pisi. Experts Urge a Shift in […] The post First-party data, paid search need strategic rethink, not just better tools, experts say appeared first on Marketing Edge Magazine.

First-party data, paid search need strategic rethink, not just better tools, experts say
Why the Hen Does Not Have Teeth Story Book

WHY THE HEN DOES NOT HAVE TEETH STORY BOOK

It’s an amazing story, composed out of imagination and rich with lessons. You’ll learn how to be morally upright, avoid immoral things, and understand how words can make or destroy peace and harmony.

Click the image to get your copy!

Why the Hen Does Not Have Teeth Story Book

WHY THE HEN DOES NOT HAVE TEETH STORY BOOK

It’s an amazing story, composed out of imagination and rich with lessons. You’ll learn how to be morally upright, avoid immoral things, and understand how words can make or destroy peace and harmony.

Click the image to get your copy!

Why the Hen Does Not Have Teeth Story Book

WHY THE HEN DOES NOT HAVE TEETH STORY BOOK

It’s an amazing story, composed out of imagination and rich with lessons. You’ll learn how to be morally upright, avoid immoral things, and understand how words can make or destroy peace and harmony.

Click the image to get your copy!

Every click, scroll, and search query reveals not only data but also a customer’s intent, needs, and trust level. But are brands paying enough attention? That is the argument presented by digital experts, Uchenna Innocent, Founder and Managing Partner at Radoss, and Bukayo Ewuoso, Head of Business, AdTech at Pisi. Experts Urge a Shift in […]

The post First-party data, paid search need strategic rethink, not just better tools, experts say appeared first on Marketing Edge Magazine.

What's Your Reaction?

like

dislike

love

funny

angry

sad

wow