Ad Buyers Rethink X Presence Following the Platform’s GARM Lawsuit

X is back to warring with advertisers, and advertisers are back to executing caution when engaging with the platform, buyers told ADWEEK. Two buy-side sources who have advertised on X this year said X's new lawsuit against the Global Alliance for Responsible Media, an advertising trade body, makes them reconsider future investment in the platform....

  Business   Aug 7, 2024   0   14  Add to Reading List
Ad Buyers Rethink X Presence Following the Platform’s GARM Lawsuit

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Advertise on doacWeb

WhatsApp: 09031633831

To reach more people from NGN1,000 now!

INCREASE YOUR SALES WITH NGN1,000 TODAY!

Advertise on doacWeb

WhatsApp: 09031633831

To reach more people from NGN1,000 now!

X is back to warring with advertisers, and advertisers are back to executing caution when engaging with the platform, buyers told ADWEEK. Two buy-side sources who have advertised on X this year said X's new lawsuit against the Global Alliance for Responsible Media, an advertising trade body, makes them reconsider future investment in the platform....
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