Tom Goddard reveals $54bn global OOH boom as industry accelerates growth worldwide

The global Out of Home advertising industry is experiencing one of its strongest growth cycles in recent years, with worldwide revenues reaching an impressive 54 billion dollars and reinforcing the medium’s growing influence within the global marketing ecosystem. The upbeat assessment came from Tom Goddard, President of the World Out of Home Organization (WOO), during […] The post Tom Goddard reveals $54bn global OOH boom as industry accelerates growth worldwide appeared first on Marketing Edge Magazine.

  Business   Jun 5, 2026   0   3  Add to Reading List
Tom Goddard reveals $54bn global OOH boom as industry accelerates growth worldwide

The global Out of Home advertising industry is experiencing one of its strongest growth cycles in recent years, with worldwide revenues reaching an impressive 54 billion dollars and reinforcing the medium’s growing influence within the global marketing ecosystem. The upbeat assessment came from Tom Goddard, President of the World Out of Home Organization (WOO), during […]

The post Tom Goddard reveals $54bn global OOH boom as industry accelerates growth worldwide appeared first on Marketing Edge Magazine.

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