Thanks to 'Barbie' topping the 2023 box office, Mattel is thriving as Hasbro cuts 1,100 jobs—and more toy-pushing movies ‘about humanity’ are in the works

“Barbie” turbocharged sales of dolls, accessories, and Dreamhouses even as the toy industry suffered—and toymakers noticed.

Thanks to 'Barbie' topping the 2023 box office, Mattel is thriving as Hasbro cuts 1,100 jobs—and more toy-pushing movies ‘about humanity’ are in the works

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Advertise on doacWeb

WhatsApp: 09031633831

To reach more people from NGN1,000 now!

INCREASE YOUR SALES WITH NGN1,000 TODAY!

Advertise on doacWeb

WhatsApp: 09031633831

To reach more people from NGN1,000 now!

“Barbie” turbocharged sales of dolls, accessories, and Dreamhouses even as the toy industry suffered—and toymakers noticed. Read More

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