Review: McDonald’s unveils  world’s first scented billboard

By Abimbola Mohammed In its unique innovative ingenuity, a global leading fast food giant, McDonald’s, has launched the first world scent billboard instead of picture, videos or logo. It is not in doubt that when it comes to advertising, the fusion of programmatic TVC tech and digital signage and billboards, McDonald’s has become a catalyst […] The post Review: McDonald’s unveils  world’s first scented billboard appeared first on Marketing Edge Magazine.

Review: McDonald’s unveils  world’s first scented billboard

By Abimbola Mohammed In its unique innovative ingenuity, a global leading fast food giant, McDonald’s, has launched the first world scent billboard instead of picture, videos or logo. It is not in doubt that when it comes to advertising, the fusion of programmatic TVC tech and digital signage and billboards, McDonald’s has become a catalyst […]

The post Review: McDonald’s unveils  world’s first scented billboard appeared first on Marketing Edge Magazine.

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