Pontiac Fiero, The Car That Was GM's Most Famous Failure

The Pontiac Fiero was the first mass produced mid-engine car in America. In theory, it should have been a great success story. So, why did it fail?

  Car Talk, Autos   May 14, 2026   0   2  Add to Reading List
Pontiac Fiero, The Car That Was GM's Most Famous Failure

The Pontiac Fiero was meant to be America's competitor to the Toyota MR2. As the first mid-engine, rear-wheel-drive car from GM, it was also meant to change the sports car game for America. With so much pressure on Pontiac to get it right, where did it all go wrong?

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