WPP Media clinches Norwegian Cruise Line’s U.S. media account
WPP Media has secured Norwegian Cruise Line’s U.S. media business following a competitive review, as both companies confirmed. Consequently, the win places the global media agency at the centre of the cruise operator’s media strategy in a key market. Shift in Media Partnership Notably, the Miami-based cruise company invests an estimated $100 million annually in […] The post WPP Media clinches Norwegian Cruise Line’s U.S. media account appeared first on Marketing Edge Magazine.
WPP Media has secured Norwegian Cruise Line’s U.S. media business following a competitive review, as both companies confirmed. Consequently, the win places the global media agency at the centre of the cruise operator’s media strategy in a key market. Shift in Media Partnership Notably, the Miami-based cruise company invests an estimated $100 million annually in […]
The post WPP Media clinches Norwegian Cruise Line’s U.S. media account appeared first on Marketing Edge Magazine.
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