Why Time’s Taylor Swift Feature Was Marked Brand Unsafe

What do a feature on Taylor Swift, a profile of Sam Altman and a piece about the James Webb telescope all have in common? Last year, all three Time stories were deemed unsafe for brands to advertise against. The issues came from brand safety technology errantly flagging broad swaths of Time's reporting as unsuitable for...

Why Time’s Taylor Swift Feature Was Marked Brand Unsafe

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ARE YOU TIRED OF LOW SALES TODAY?

Connect to more customers on doacWeb

Post your business here..... from NGN1,000

WhatsApp: 09031633831

ARE YOU TIRED OF LOW SALES TODAY?

Connect to more customers on doacWeb

Post your business here..... from NGN1,000

WhatsApp: 09031633831

What do a feature on Taylor Swift, a profile of Sam Altman and a piece about the James Webb telescope all have in common? Last year, all three Time stories were deemed unsafe for brands to advertise against. The issues came from brand safety technology errantly flagging broad swaths of Time's reporting as unsuitable for...

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