The Ladder-Frame Tasman Is Not The Pickup Truck People Wanted From Kia

Kia has started its charge to conquer the pickup truck market poorly, as its new Tasman has struggled to make it big in Australia.

  Car Talk, Autos   Apr 15, 2026   0   7  Add to Reading List
The Ladder-Frame Tasman Is Not The Pickup Truck People Wanted From Kia

The pickup truck market is one of the most lucrative automotive sectors in the US, given the popularity of the vehicle type with American buyers. This is evidenced by the consistently dominant performance of full-size trucks offered nationwide, with the Ford F-Series and Chevrolet Silverado models claiming a clear 1-2 in the 2025 sales stakes. While Ford managed to sell over 800,000 of its F-Series, the closest car in the ranking is Toyota's RAV4 SUV, of which the brand shifted 479,288 units.

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