The Genesis GVGenesis GV80: The Rising Star in Luxury Midsize SUVs

The Genesis GV80 blends good design, user-friendly tech, and value, proving a newcomer can challenge established German SUVs.

The Genesis GVGenesis GV80: The Rising Star in Luxury Midsize SUVs

The Genesis GV80, despite being a late entrant to the luxury midsize SUV segment – having only launched for the 2021 model year – has quickly made its mark. In just five years, it has carved out a respectable share of one of the most competitive categories in the premium SUV market, with cumulative US sales surpassing 100,000 units as of August 2025. That’s no small feat for the first SUV from a relatively new luxury brand still building its reputation, especially when facing deeply entrenched European heavyweights.

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