Sprite excites consumers with ‘Obey Your Thirst’ campaign, targets Gen Zs

By Felicia Nwosu Sprite, one of the leading carbonated soft drinks from the Coca-Cola family, has excited its teeming consumers with the launch of iconic ‘Obey Your Thirst’ tagline campaign aimed at capturing the younger generation popularly referred to as Generation Z. This is to demonstrate its age-long commitment as a pioneer in the realm […] The post Sprite excites consumers with ‘Obey Your Thirst’ campaign, targets Gen Zs appeared first on Marketing Edge Magazine.

  Business   Apr 21, 2024   0   62  Add to Reading List
Sprite excites consumers with ‘Obey Your Thirst’ campaign, targets Gen Zs


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By Felicia Nwosu Sprite, one of the leading carbonated soft drinks from the Coca-Cola family, has excited its teeming consumers with the launch of iconic ‘Obey Your Thirst’ tagline campaign aimed at capturing the younger generation popularly referred to as Generation Z. This is to demonstrate its age-long commitment as a pioneer in the realm […]

The post Sprite excites consumers with ‘Obey Your Thirst’ campaign, targets Gen Zs appeared first on Marketing Edge Magazine.

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