NFL and WNBA Fans Want More for Their Data Than Dumb Ads

As sports marketing spreads across platforms and fandoms, it's become increasingly important for broadcasters, sponsors, leagues and teams to know their fans. Manny Puentes, GM of advertising at sports data and analytics firm Genius Sports, has been in advertising for 26 years and has watched sports fans' online experience evolve. From fans reading whatever publishers...

  Business   May 23, 2024   0   20  Add to Reading List
NFL and WNBA Fans Want More for Their Data Than Dumb Ads
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Advertise on doacWeb

WhatsApp: 09031633831

To reach more people from NGN1,000 now!

sme loan

INCREASE YOUR SALES WITH NGN1,000 TODAY!

Advertise on doacWeb

WhatsApp: 09031633831

To reach more people from NGN1,000 now!

As sports marketing spreads across platforms and fandoms, it's become increasingly important for broadcasters, sponsors, leagues and teams to know their fans. Manny Puentes, GM of advertising at sports data and analytics firm Genius Sports, has been in advertising for 26 years and has watched sports fans' online experience evolve. From fans reading whatever publishers...
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