‎Inside playbook: how The Stamfordham lifted Cascador’s reach 822% by treating live event as product

The African consultancy has spent three editions of Cascador Pitch Day refining a discipline most agencies still treat as an afterthought: publishing the event in real time, across every platform, while it is still happening. ‎ ‎For most agencies, event content is a post-production job. The team shoots all day, edits for a week, and […] The post ‎Inside playbook: how The Stamfordham lifted Cascador’s reach 822% by treating live event as product appeared first on Marketing Edge Magazine.

  Business   Jun 9, 2026   0   12  Add to Reading List
‎Inside playbook: how The Stamfordham lifted Cascador’s reach 822% by treating live event as product

The African consultancy has spent three editions of Cascador Pitch Day refining a discipline most agencies still treat as an afterthought: publishing the event in real time, across every platform, while it is still happening. ‎ ‎For most agencies, event content is a post-production job. The team shoots all day, edits for a week, and […]

The post ‎Inside playbook: how The Stamfordham lifted Cascador’s reach 822% by treating live event as product appeared first on Marketing Edge Magazine.

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