AMC Networks Reveals New Advertising Data Product in Pre-Upfront Briefing

'AMCN Outcomes' aims to connect viewership to specific consumer outcomes, in what it says is a first to market offering.

AMC Networks Reveals New Advertising Data Product in Pre-Upfront Briefing
'AMCN Outcomes' aims to connect viewership to specific consumer outcomes, in what it says is a first to market offering.

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